Langsung ke konten utama

Advertising, Sex, and Post-Socialism : Women, Media, and Femininity in the Balkans (9781498557160)



Advertising, Sex, and Post-Socialism explores the role of advertising and the consumption it promotes in changing cultural perceptions of sex and femininity across the Balkan region. Elza Ibroscheva theorizes how the marketing of gender identities that has taken place in the years of post-socialist transition has fundamentally affected the social, economic, and political positioning of women. Advertising is one of the major "factories" of cultural signification, and as such, serves as the most ubiquitous vessel of global norms of gendered selves. In addition, advertising serves as a literacy tool for learning the grammar of consumption, studying the ideologies of femininity and sex before and after the collapse of the socialist project, as well as the prevailing portrayals of femininity in advertising in present day Bulgaria. This book provides a revealing look at the mechanisms of how post-socialist norms of sexual behavior are being engendered, and what role media play in this transformative process.


Product details

  • Paperback | 220 pages
  • 150 x 230 x 16mm | 308g
  • Lanham, MD, United States
  • English
  • 1498557163
  • 9781498557160


Download Advertising, Sex, and Post-Socialism : Women, Media, and Femininity in the Balkans (9781498557160).pdf, available at ebookdownloadfree.co for free.

>DOWNLOAD NOW<

Komentar

Posting Komentar

Postingan populer dari blog ini

Variational Problems with Concentration (9783034897297)

This self-contained research monograph focuses on semilinear Dirichlet problems and similar equations involving the p-Laplacian. The author explains new techniques in detail, and derives several numerical methods approximating the concentration point and the free boundary. The corresponding plots are highlights of this book. Product details Format Paperback | 163 pages Dimensions 155 x 235 x 9.65mm ...
Posting Komentar
Baca selengkapnya

Writing With Skill, Level 3: Student Workbook (9781933339740)

Building on the first two levels of Writing With Skill, Level 3 reinforces skills in original composition and introduces new skills in researching, organizing, and writing expository essays. Models from great writers provide inspiration; assignments in history, science, biography and literature expand the student's horizons. This third level is marked by a focus on writing about cause and effect, as well as more advanced instruction in literary criticism, science writing, descriptions, and paragraph construction. Time-tested classical techniques--the imitation and analysis of great writers--combine with original essay assignments. Along with the accompanying Instructor Guide, this Level Three Student Workbook provides a complete year of advanced middle-grade writing instruction. Product details Format ...
Posting Komentar
Baca selengkapnya

Meaning and Method : The Cultural Approach to Sociology (9781594515705)

Culture is increasingly important to American social science, but in what way? This book addresses the core issues of the sociology of culture-questions about the social role of meaning, along with those about the methods sociologists use to study culture and society-in a manner that makes clear their relevance to sociology as a whole. Part I consists of essays by leading cultural sociologists on how the turn to culture has changed the sociological study of organizations, economic action, and television, and concludes with Georgina Born's methodological statement on the sociology of art and cultural production. Part II contains a highly original, and at times heated, debate between Richard Biernacki and John H. Evans on the appropriateness of abstract and quantifiable coding schemes for the sociological study of culture. Ranging from the philosophy of science to the concrete, practical problems of interpreting masses of cultural data, the debate raises the controversy over the inte...
Posting Komentar
Baca selengkapnya